Responsible

Proud, dignified, and socially responsible Filipinos! Filipino Matters combines advocacy and social business to instill national pride, develop a greater sense of social consciousness and uplift the dignity in every Filipino. It is engaged in developing creative solutions that change people's mindsets.
We aspire to stir the flame in every Filipino. We want to engage all Filipinos in the national enterprise of social progress and development through practical and doable people-based programs that will impact significantly and directly to communities involved in our socio-economic projects and activities.

Filipino Matters is about matters concerning Filipinos because Filipinos indeed matter!

Family Oriented

The Catechism for Filipino Catholics describes the self-identity of Filipinos as family-oriented.The family as the basic unit of Philippine society is very significant to the Filipino. Filipinos are culturally and emotionally attached to their respective families. The Filipino’s interest and loyalty is demanded by his or her family more than any other institution in the larger society. When referring to families we do not just speak of the immediate nuclear family, but our notion of a family is extended to a wider kin group even if our household is nuclear in form. Most members of the same kin group assist one another in times of need, and they participate in joint family activities even if they do not live together in the same household. This characteristic of the Filipino still prevail despite modernization where society is becoming characterized by more impersonal relationships. The modern Filipino family continues to be closely knit and centered on the family. Relationships among extended kin continue to be marked by reciprocal obligations and privileges even across great geographic distances. We also typically try to make our friendships into family-like relationships that are mutually supportive.

Hospitable

 There are many aspects of Filipino hospitality.

Guests are automatically invited to a meal, even when food is scarce. If someone turns up unexpectedly at a Filipino home during meal times, whatever food is on the table is shared with the visitor, even if it means not having enough for the rest of the family. Guests are entitled to the best room and bed in the house and are provided with clothes and other amenities as needed. The best food that a family can provide is served during a visitor's stay. Filipinos are very pleasant and warm to visitors and take the time and effort to entertain them and make the feel comfortable and part of the family. Filipinos love to laugh and joke, even in the worst of conditions or circumstances. When visitors leave, they are given gifts to bring home. In short, there is an unusual desire to please the guest.